The Strength of SMS

SMS is one of the quickest ways of growing and most innovative ways to reach a large audience. This is because SMS is a safe target and providing information to its database of existing customers. A single SMS can start a conversation, to the beneficiaries to act and ultimately lead to more operations.
Bulk SMS can provide your business with powerful new global opportunities. Recent SMS statistics say it all, and here are just a few: there are over 5 billion active mobile subscribers worldwide [1]; SMS has a read speed of 90% in 15 minutes [2] and although SMS usually less than 5% of total marketing budgets, a quantitative analysis of cables recently reported a response rate of leads generated through marketing SMS or equal to 35% [3].

If you still need more convincing, here are five reasons why SMS is the most effective way to communicate with their customers:

•  Scope

With SMS you can virtually reach anyone. Operators of Australia are likely to have more than 25 million mobile subscribers in the year 2011 as the migration and adoption of business continues to drive growth, while almost everyone in the developed world, owns and regularly uses a mobile phone primary source of communication [4]. Customers can get almost anywhere, as long as the service coverage permits, locally or globally, even. On the other hand, an SMS directly land in the hands of end users, unlike many alternative means that are often lost in the cluttered world of advertising.

•   Profitability

The cost of communication via SMS is much lower than any alternative. SMSGlobal offers affordable SMS and SMS campaigns can be tailored to any budget, with a success rate guaranteed.
> Customer commitment
2-Way SMS allows you to communicate one-on-one with clients, fostering a commitment to allow an end user to participate in a dialogue with a brand. This can help the distance of a static ad campaign and add an element of interaction and connectivity between the brand and the customer. Efficient, clear and simple communication creates a loyal customer base and assets. Campaigns mobile originated (with a virtual dedicated number) can initiate conversations with customers and provide your company with potential new customers.

•  Orientation

The customer database allows marketers to target customers based on specific demographics or other relevant information from customers. This allows traders to communicate with personalized and relevant material. SMS can be delivered in a timely and relevant, which increases the relevance of the marketing message, therefore, generate a large response. This also results in a lower rate of opt-out compared to the media.

•   Versatility

There are numerous add value for the use of mobile messaging applications, such as the resumption of relations with former customers, strengthening their loyalty program or communication of current marketing offers and promotions. This can also be done through various platforms such as SMS Web, e-mail to SMS or through the use of the existing house platforms or systems that use one of several SMSGlobal API, allowing SMS to be used in a integrated and automated way.